The Ecotourism Society of Kenya (ESOK) was founded in 1996 to provide a unique
forum where members would comprehend the concept of ecotourism and use this
knowledge to improve performance in line with the principles of ecotourism.
In particular, it was envisaged that ESOK would provide leadership in development
of standards for best practice tourism, especially ecotourism, and ensure that
equity is achieved among all stakeholders. Founded on strong principles and
with enormous industry support, ESOK was thus charged with a dual role of providing
the required support for the development of ecotourism and promoting sustainable
tourism practices.
Our Aim
Promote tourism practices that will conserve Kenya’s natural environment
and improve livelihoods of associated communities
Our vision
To provide leadership in knowledge of ecotourism in Kenya
Our mission
To bring together tourism, conservation and communities in order to achieve
equity in distribution of resources
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